The online marketing world has changed in the past few years. There are many ways to gain traffic but still the most powerful which provides you the best ROI for your money in search engine optimization. SEO for short is the process of optimizing a website both on-page and off-page factors to receive free traffic from the search engines, namely Google.
SEO should be a part of your overall Internet marketing campaign. PPC can be costly and cut into your margins. This is why we focus on inbound marketing to reduce the cost for our clients and to deliver ongoing natural search traffic.
Our firm is an online marketing Orange County-based business and we understand what it takes to gain natural traffic for local and national websites. We have been involved in Internet marketing since 2006 and currently perform online marketing for companies based in four continents.
Our Inbound Marketing Steps:
Our aim is to make our clients authority destination places not only for your product or service but for information related to your industry. Our team finds creative ways to showcase your content to gain the buzz it deserves.
Step One: The first thing we do is research how we can provide traffic to your website. Specifically the content we should create and the marketing terms we should use. These can be things like off the wall ideas that will gain attention to content marketing related to the search behavior of your clients.
Step Two: Create exceptional buzz-worthy content. We will create content that people will want to share. Our team consists of several creative members that can produce, videos, infographics and of course exceptionally written content.
Step Three: We do media and blogger outreach to partner with influencers in your industry and help create the buzz around your content. This is a time consuming and vital piece of content marketing but can produce effective ripple effects for your campaigns.
If you would like to find out more about our services and techniques reach out to us via our contact form located here.