FAQ - Frequently Asked Questions
What is SEO or search engine optimization?
SEO stands for search engine optimization which is the practice of marketing your website to gain traffic from the natural or organic (non-paid) search engine results. There are numerous techniques out there some, which are within the guidelines of the search engines, and some that are not. We only practice ethical search engine optimization techniques that will help grow your websites traffic.
What is PPC or Pay-Per-Click?
PPC stands for Pay-Per-Click which is where you pay the search engines for placement in their search results. Generally the search engines reserve the first three results on the top of the page and the results in the far right column for sponsored advertising that matches your keywords.
Is SEO better than PPC?
In the long run SEO can be much more cost effective and provide significantly more traffic. In 2010 the average small business spend $744.00 per month on PPC advertising. If you are in the legal or have an e-commerce business the spend amount can be easily be 4-5 times higher. To really leverage the full potential of your business it is best to utilize both traffic streams.
Why isn't my website showing up for my keywords?
There can be numerous reasons why you aren't getting the website traffic you need. Mostly this comes down to the search engines feel your website isn't important enough. This is where we come in and get it the exposure it deserves.
When will I see results?
This depends on several factors including the age of you website, backlink portfolio and your industry. Some websites we work with will start seeing an increase in traffic after only a few months while other can take longer.
How much does SEO cost?
The cost of our SEO services depends on many factors, as there is not an effective one-size fits all service. If any company is trying to sell you SEO services for a one-time flat rate, run. Those are the companies that will potential put your website in danger or more often than not just waste your money. SEO takes time and must be spread out over the course of a period. If you try and rush your SEO efforts this often has a negative effect in the search engines.
Why is SEO so expensive?
Gone are the days when all you had to do where add some keywords on a page and change the titles. Today SEO is a complex science that requires both on-page optimization and off-page optimization to see results. All this has to be done naturally and at a natural pace. Some people may consider SEO to be expensive but the ROI is well worth it. How much business will your website make with a #1 ranking in Google?
Why can't I just have my nephew that does web design do some SEO?
In most cases a web designer will have some basic SEO knowledge but probably not enough to get you the rankings you need. Plus, the most important factor is SEO is a full-time job. You not only need to keep up on industry topics that change daily but you need to have the relationships with to help build buzz for your website. We have extensive relationships with writers, bloggers and influencers in social media.
Why should I outsource my SEO to McKremie?
We have been doing SEO full-time since 2004. We focus on SEO and Social Media Marketing to drive results and traffic to your website. We have a proven track record in ranking websites from local SEO to highly competitive keywords. We employ only ethical and proven search engine optimization techniques. Based in the United States and all our work is done in-house, no outsourcing from us.
Does Google hate SEO?
No, Google has been reaching out to SEO and webmasters for years. Google even has several products geared to help ethical SEO's out. Google does not like what is called "black hat" SEO. Black hat is usually methods like keyword spamming, doorway pages and invisible text, which break search engine rules and regulations. We have never employed these tactics and never will. We believe in creating natural SEO campaigns that will provide long lasting benefits to our clients.
What is link building?
Links that point to your website are important for rankings in all the search engines. There are good links and bad links and not all good links are created equal. It's crucial to obtain the right links at the right speed. This is where our expertise, relationships and time comes in. We create buzz for your website that gains links which will help increase your search engine rankings and traffic.
Do you guarantee #1 result in Google
No, like most SEO Firms we cannot guarantee the ranking of your keywords. However, we do use our proven methods to increase traffic to your website.
What forms of payment do you take?
We accept Checks, Visa, Master Card, American Express (Amex), Discover Card and Paypal payments.
How can I sign-up or get more information?
Please contact us via our contact form and we will get back to you shortly.